Trade show banners, custom banner printing, large format banners and more…
Thanks to the advent of both the Internet and cheap, available word processing and graphic programs, typography has found itself in the strange position of being both rediscovered by a new generation, while also simultaneously being ignored by most as an art form altogether. While type in posters and advertisements used to be handled by experienced graphic designers, today anyone can design their own marketing materials and typography has been largely lost in the shuffle.
For the Web, where fonts are often displayed very small, it takes a backseat to simple legibility and ease of use. But on large format banners, your font becomes very important. Here’s some simple tips to make your font, and your graphics, look the best they can.
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